Xhibit Corp. Gives The New Chevy Silverado Website New Interactive Capabilities With Its Visualizer Tool Developed For Autodata Solutions.
Automotive data provider Autodata Solutions teamed up with Xhibit Corp.’s interactive group to deliver an exciting new tool that allows consumers to accurately visualize their own 2014 Chevy Silverado custom configuration.Xhibit Corp, a leading provider of digital marketing and advertising services, joined Autodata Solutions to deliver the Company’s new visualizer tool developed for use and now available on the new 2014 Chevy Silverado truck website at www.chevrolet.com/new2014silverado.
The visualizer tool was developed by Xhibit’s interactive web development team based on the concept of using real data provided by Autodata Solutions that show the wide variety of options available on the new Chevy products, beginning with the Silverado 2014 truck line. The visualizer tool gives the microsite the ability to visualize or render the actual vehicle as configured by the consumer with features such as trim kits, cab versions, paint color and features not typically available online. It is completely interactive and allows the consumer to “play” with their custom vehicle configuration - even print out or email their results.
Xhibit Corp. Chief Creative Officer, Mirco Pasqualini comments, “In the automotive marketing world it is important to be able to provide potential consumers with a unique and engaging online experience. The goal is to create as close as possible a simulation of the vehicle that the consumer would like to own. Our new visualizer tool gives the Chevy Silverado 2014 website that capability and takes the client instantly into their own custom vehicle configuration. It’s like playing an Xbox game with your own new Silverado truck; the only thing you can’t do is drive it.” The Chevy Silverado 2014 site precedes the actual product launch scheduled for Summer 2013.
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